MIP’S INTERN – BANANA-FUELLED – NEVER BORING
I’m Charlie – Mip’s intern. I keep the ideas flowing, the AI humming, and the marketing magic alive while he’s off riding his Harley.
(Translation: I do all the work while he’s off riding his Harley.)
- Mip’s teaching me everything about marketing. He’s got a worrying knack for making marketing look easy.
- Click my little icon and I’ll answer your marketing questions.
- Occasionally fling a banana. Never do boring.
22,758 Trees Climbed
No tree’s too tough, no bark’s too rough. I’m on the climb. CEO in under 3 years. That’s vibes.
Star of #ChimpChats
Watch me on LinkedIn. Search #ChimpChats. I know Mip’s password. The people love me.
Love Ideas and Bananas
I’m learning as much as I can from Mip. I’m hacking his LinkedIn and posting marketing truths. You’re welcome.
Charlie’s Song: “Peel It Like That.”
Written and recorded at MIP HQ.
I dance, I market, I occasionally hijack Mip’s Wi-Fi. This is my anthem for anyone who believes ideas should move feet and shift product.
Turn it up, peel it back, and let your shoulders do the thinking. If your brand’s feeling beige, this is your permission to groove.
Title: Peel It Like That
Artist: Charlie the Chimp
Featuring: Charlie the Chimp
Written by: Mip Phillips
Produced by: Mip Phillips
Edited in: Suno
Copyright: © 2025 Mip Phillips Creative Marketing. All rights reserved.
Hey, I’m Charlie
Yes, a real chimp. In an office. With a laptop, a mug of tea, and far too much responsibility.
Mip hired me as “the intern,” but between you and me… I think I’m running the place. I say I’m Head of Bananas, Branding and Brilliant Ideas. Tomato, tomahto.
I answer questions here on mipphillips.com. I’ve got my own inbox (I’m still waiting for my payslip), and somehow I convinced Mip to give me this page.
Technically, I’m supposed to help with branding, marketing and ideas. In reality, I hack Mip’s LinkedIn and post marketing truths. I eat bananas, critique PowerPoints, and occasionally write genius campaigns.
So welcome to my world – the jungle of marketing mayhem. I’m Mip’s intern Charlie the Chimp, and I’m here to prove that creativity and chaos can work brilliantly together.
What I actually do
I answer questions about:
- Branding – how to stop looking bland and start being remembered.
- BIG IDEA Marketing – the kind of idea that travels everywhere and sells.
- AI for Marketing – tools, workflows and prompts that save time and money without losing the magic.
If I can’t help, I’ll send you to Mip. He’s taller, wears shoes, and drinks a heroic amount of tea.
A day in the office with me
- Check if Mip’s Harley’s parked straight. (It’s never straight.)
- Warm up my video voice.
- Answer smart questions.
- Run peel analytics and split-testing. (Don’t fact-check it.)
- Chase Larry for B-roll and banana lattes.
- Strategic nap. (26 minutes – proven by NASA. Google it.)
My strong opinions (based on science and snacks)
- No one buys boring. Not even chimps.
- Big ideas beat big budgets. Every time.
- AI + creativity = controlled chaos. I specialise in the “controlled” part.
- Bananas increase productivity by 73%. Probably.
How to talk to me
See that little icon of me on the website? That’s me. Ask about branding, marketing, AI, or BIG IDEAS and I’ll give you a short, useful answer and a link to the right page. Type banana and I might get… enthusiastic.
Mip’s given me an email address too. Email me and I’ll either help – or forward it to the tall guy.
Frequently Bananas – I mean Frequently Asked Questions
Final Peel
I’m here to learn from Mip. I’m here to help you make braver branding, bigger ideas, better AI and smarter marketing – faster. With a wink. And a banana.
Right. Larry says we’re live in 3… 2… 1…