The Rise of AI in UK Marketing: Why More Businesses Are Adopting Artificial Intelligence

Artificial Intelligence (AI) is transforming industries worldwide, and marketing is no exception. In the UK, businesses are increasingly turning to AI tools to improve efficiency, personalise customer experiences, and drive growth. With around 30% of UK companies already using or experimenting with AI in their marketing strategies, and an additional 18% planning to do so, it’s clear that AI is reshaping how businesses connect with their audiences. Read more…